Exercising RFID in retail sector for economic growth and enhanced customer satisfaction

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Dr.Gagandeep Jagdev
Amandeep Kaur, Amandeep Kaur

Abstract

Radio frequency identification is an addition to
already existing wireless technologies based on communication
via waves. The RFID (Radio Frequency Identification)
market is in a hyper growth phase. RFID technology has found
its application in several fields which ranges from retail
industry to government projects and medical sector. Via RFID,
objects can be connected to Internet or databases in such a way
that they can be easily tracked and companies can share and
utilize data about them. RFID involves three primary
components: RFID tags, RFID readers and central database
which is placed in any computer system depending upon the
amount of data it is supposed to handle. The benefits of RFID
technology in the supply chain are fairly convincing. RFID
technology has the potential to increase the profit of companies
by improving the efficiency, accuracy and security of the
supply chain. Because of positive and appealing prospective of
RFID, many companies are busy in implementing this
technology. It is for sure that in the coming future the market
for RFID products and services is set for a huge leap. But if we
view the other side of the coin, there are certain hurdles that
are faced during effective implementation of RFID technology.
RFID systems now have been in existence since many years
but the technology for supply chain management is still
emerging. The two major problems faced by RFID is collision
between multiple readers and collision between multiple tags.
In this research paper, the concentration is laid on major
issues which poses obstacle for effective implementation of this
technology. The paper illustrates removal of these hurdles with
appropriate implementation. Moreover paper focuses on indepth
look at cost, technology, standards, privacy and security
and business process reengineering related issues surrounding
RFID technology in supply chains.

Index Terms – RFID, retail industry, reader, tags, wireless
communication.

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